Welcome to an advertising agency that is working on the world's most important products
In Relevans's Strategy & Communication department we are working on making drugs and health products into successful brands.
We use experienced creative staff from the advertising industry, project managers from the pharmaceutical industry and strategists with broad knowledge of brand building.
In our limited world we wish to encourage clients not to be afraid to create advertising that is interesting and creative, and not to forget the most important thing: relevance.
Relevans is Sweden's most proactive agency!
As well as having been named one of Sweden's ten best medium-size agencies, Relevans beat all the advertising agencies in Sweden, irrespective of category, regarding two parameters: marketing knowledge and proactivity. This transpired from the award 'Agency of the Year' – the advertising competition that all agencies want to take part in and that only those with a sufficient customer base can be involved in. Only a few in each category go forward for the nomination. Relevans was the first agency, focused on drugs and health, to be nominated ever.
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We have chosen to join in
There has recently been much talk about marketing through social media (SMM) such as blogs and forums - internet technology that facilitates dialogue. The media are currently responsible for 5% of advertising - to be compared with the fact that 91% of buying decisions are made after searching the internet (not food). And if there is anything that gets high up on search engines it is websites based on this technology. In other words, it is time to join in - and this includes the pharmaceuticals industry.
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